Design & Branding · Digital Products · AI Engineering

One studio. Three disciplines. No hand-off theatre.

BDE is a four-founder remote studio for work that crosses brand, interface and technical delivery.

Where the work starts

The seams are usually the problem.

Brand clarity

The identity changes by channel, and every new asset restarts the same decisions.

Product coherence

The interface looks considered, but content, implementation and responsive behaviour pull apart.

Technical leverage

Manual hand-offs and unclear system boundaries make the next product change harder than it should be.

The evidence is the people

Four named leads. No invented studio portfolio.

BDE is building its first shared engagements. Credibility comes from the experience each founder brings, presented as individual background—not recast as collective delivery.

Backend and technical lead

Jozsef Benczedi

Java, cloud infrastructure and fintech systems

Frontend and design engineering lead

Samuel Tirtawidjaja

WordPress, Shopify, Framer and React

Creative direction and brand strategy lead

Alifah “Fafa” Zahiah

Brand architecture, visual communication and creative direction

Web3 community, content and business development lead

David Resanovic

Community, content, partnerships and business development

Engagement approach

One accountable thread from frame to handover.

  1. Frame the real constraint

    Identify the decision, audience and operating boundary before selecting output.

  2. Put the right leads at the table

    Bring brand, product or engineering ownership into the work where the problem crosses disciplines.

  3. Leave the next move legible

    Handover records what exists, what remains open and what the team can operate.

Practical boundaries

Clear before convenient.

How does a remote four-founder studio collaborate?

The team is fully remote. BDE defines working ownership and communication around each engagement rather than claiming a single global office.

Can BDE cover every product discipline?

No. BDE does not currently market native mobile or Android delivery as an in-house capability.

Where are the BDE case studies?

The studio has no shared portfolio yet. Prior individual work appears only after publication rights and attribution are explicitly cleared.

Bring the brand, product and technical problem together.

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